The “girls rule!” mindset is more than just a launching point for the women of Las Olas surf safaris: it’s an all-encompassing approach to life.
A snowboarder, surfer, and founder of multi-faceted adventure- and travel-driven companies, Bev Sanders is a pioneer of women’s sports. She may have been the inspiration behind one of the first women-specific snowboards but the real win was what it did to the industry. Its launch initiated higher standards for female-specific snowboard equipment. Once Bev learned how to surf in 1997, her new focus was clear. Women needed to be able to get out, have fun and learn to surf in a safe, comfortable and supportive environment.
How to do that was clear: women needed to teach other women. (more…)