#EmbraceTheDetours Instagram Challenge: Week Two

 Week Two Challenge: Gear Detours

Take me to:
Week One Winner

gear detoursOops! We open our gym bag at boot camp to find we haven’t packed a sports bra. We’re ready to head out for our lunchtime run only to discover we left our running shoes at home. Forgetting a key piece of gear for your workout is an unwelcome detour. Do you call it quits and head home, or get creative and make it happen anyway? No gear? No problem! Share a photo of yourself getting your workout done – even if you’ve forgotten an important piece of gear. 

This week’s winner gets a personalized bra fit with one of our expert bravangelists plus a Tech Athena Sports Bra (big-time support) or Uprise Pullover Sports Bra (for A & B gals) ($48-$54).

How To Enter

To enter, simply follow us on Instagram, post a photo of yourself getting it done despite your gear fail, and tag it #EmbraceTheDetours and @Title Nine. Photos for the Week Two Challenge must be submitted between Monday, March 14 at 12:01am and Sunday, March 20 at 11:59pm PDT and your Instagram account MUST be public during the contest or we are unable to view your submissions. Each week, one winner will receive an item of detour-ready gear from Title Nine. Multiple entries allowed, because we know detours happen every day!

Check the blog each Monday through April 4 to see the weekly winning photos. It could be your pic!

Week Two Winner:

week 2 winner

Week two winner – @lauralyntaylor: The only thing I REALLY want to be known as a “bad ass” for is as a mom. My son needs practice time dribbling and rebounding, so the ball is in the car always. If he wants to practice, we practice. Even after church. In a dress. And heels. Because one day when I’m old and gray and about to die, I want my son to look at me with his kids and say, “‘your grandma was one bad ass woman. I remember when…'”

No basketball shoes? No problem for Lauralyn. She didn’t let her lack of gear stop her from quality time with her son. That’s truly one “bad ass” way to #EmbraceTheDetours! Thanks to everyone who entered the GEAR DETOURS challenge. We got so many great ideas for how to get it done despite missing a key piece of gear: using old socks as arm warmers, lip balm as body glide, even wearing your infant twins as a weight belt! You are one resourceful bunch. We can’t wait to see what detours you embrace next.

Take me to:
Week Three Challenge


The Fine Print: No purchase necessary. Open to legal residents of the 50 United States and the District of Columbia 18 years of age or older. Title Nine employees and their families are not eligible. Images must be your own original content. By tagging your photos #EmbraceTheDetours, you are giving Title Nine permission to feature your images in official Title Nine communications related to this contest: including but not limited to, social media, email, and www.titlenine.com. Your Instagram account must be public during the contest or we are unable to view your submissions. Four winners will be chosen – one from each entry period. Entry periods: 3/7/16-3/13/16; 3/14/16-3/20/16; 3/21/16-3/27/16; 3/28/16-4/3/16. Winners will be notified via a comment to their post. Listed prizes may be exchanged for any in-stock item of equal or lesser value. Per Instagram rules, we must mention this is in no way sponsored, administered, or associated with Instagram, Inc. By entering, entrants release Instagram of responsibility, and agree to Instagram’s term of use.





Time to Head to the Polls!

No not those polls! It’s time to head to the Title Nine polls to cast a vote for your favorite model image. We know you love our model athletes: ordinary women doing extraordinary things. With so much action on our photo shoots, we end up with too many great images. We need your help choosing which shots of these amazing women we should use.

For just 72 hours we’re opening up the polls. Let your voice be heard! Which one is your pick?



#EmbraceTheDetours Instagram Challenge: Week One


Embrace the Detours

We’ve all been there: no sports bra in our gym bag means we swap that bouncy boot camp for Pilates instead. A hike with friends morphs into a walk with our toddler when the babysitter cancels. Our easy run turns into “squirrel-sprints” when our puppy refuses to slow down.

At Title Nine we welcome these wrong turns, these accidental adventures that send us down a new or unexpected path. Sometimes frustrating, sometimes welcomed, the detours in our lives are often where the most interesting stuff happens. We ‘embrace the suck’ when we’re training hard, we ‘embrace change’ when we’re given challenges in our life. We #EmbraceTheDetours.

We are celebrating detours this month by challenging you to show us the detours in your life and how you turn them into positives. Follow us on Instagram and check in each Monday, starting March 7, for a new #EmbraceTheDetours challenge and a chance to win detour-ready gear from Title Nine. Ready for your first challenge?



Baby and Ocean vs. Bikini: Who Won?

As the copywriter at Title Nine, I’ve long had to consider the plight of women of all walks of life when writing — especially when it comes to swimwear. The nemesis of many, friend of few, swimwear seems to be a sticky subject for women of all ages and builds.

grom Christina

Grom life, circa 1988.

A beach baby at heart, I spent summers slithering in and out of wetsuits or already-wet rashguards in Santa Cruz. My dad used to help me into my little spring wetsuit (which he still has) before paddling me out on his boogie board, my feet barely touching the water, and push me off on waves. Family vacations might find us wetsuit clad in Santa Barbara, or snorkeling in the warm waters of Hawaii. Board shorts and rashguards for women and girls were not as readily available growing up, so as a kid, and even as a tween and teen, I remember getting excited when I finally found pieces that weren’t “shrink it and pink it,” even more so when I found ones that actually fit.

This past August I tackled the longest, most rewarding endurance event I’ve taken on to date: childbirth. Having a baby gave me a whole new perspective as my husband and I prepared for our own family vacation: heading to Kauai to visit my parents. Suddenly, thoughts and questions I’d never had before came flooding in: with my new post-pregnancy body, what would I wear to the beach? What suits would work best for nursing and hold up to a grabby-handed six month old? Having a baby did not mean I’d give up wearing a bikini, but as someone who formerly categorized herself as “built for speed,” (a.k.a. small chested) having to find suits that fit a fluctuating 32DD seemed rather daunting.

Pele Bikini + baby

Mom life, present day.

Thankfully, Title Nine let me borrow some of our new swim separates and a few other goodies and put them to the test. I was eager to pit them against the muggy Hawaiian heat, some serious boogie boarding, and the demands of a nursing baby. If our gear could stand up to all that, it can certainly stand up to anything you have in store for it! (more…)


Words To Live By

Words to Live By

What gets you through a run? What gets you through the night with a colicky baby? What gets you through a long day at work? What gets you to the summit? What are the mottos and mantras that keep you moving through your wonderful, frustrating, amazing, adventurous life?

We want to know!