A Day in the Life of Alaskan Mushers

A day in the lifeWe headed to Alaska to test out our favorite winter gear and learned a thing or two about racing a team of dogs in the world’s foremost sled race, the Iditarod. Dog mushers, Laura and Maggie, took us behind the scenes at the Susan Butcher Training Facilities for a day of hard work, serious training, and plenty of wet doggy kisses.

Meet Laura

Occupation: Dog musher and tour guide
Current car: 2001 Ford Escape
Favorite mode of transit: Dog sled
Embarrassing nickname: “Squat” (DON’T ask!)
Indispensable T9 gear: Daily Down Vest; I’m lost (and very cold) without it
Bathtub reading: Mushing Magazine (it’s real!)
Best four-legged friends: Haggard, Leaps, Sugar, Dash, Ivory, Roxy, Bou, Katie, Soldier, Rishi, Flynn and Walker
Fangirl for: Roxy
Role model(s): See best friends
Most recent adventure: 2015 Iditarod



My Gear, My Way, #MyT9

My gear My way

Whether you’re running Missouri trails in your 3 Reasons Bra, SCUBA diving in Cozumel in your Riptide Rashguard, or just happen to show up to dinner in the same Après Pullover as your mom, we want to see you and your Title Nine gear in action!

Throw on your favorite T9 outfit,

snap a pic, post it, and tag it #myt9!

Post a photo in the comment section below,

or get social with us on Facebook, Twitter, and Instagram.


Start Something

Start Something

A resolution, well, that’s a lot of pressure. We make grand plans, set big goals, write out long lists. And then, when we don’t accomplish it all we beat ourselves up. So this year, we resolve to not resolve anything. Instead, we will take a first step and see where it takes us. Because if our goal is just to start, we really can’t really fail can we? And that seems like a great way to start out a new year.

What will you start in 2016?


We Shaked & Baked & Picked Our Faves

And the Winners Are

How it all went downSalt and Pepper martini

We asked you to wow us with your most festive holiday cookie and cocktail recipes, and did you ever! After reviewing all the delicious submissions, it was narrowed down to our three favorite cookies and three favorite cocktails. We picked the best bakers in our Creative Department to personally prepare the cookies, and gathered all the cocktail ingredients for our Title Nine mixologist to work her magic.

April pouring Pucker

Then the fun began, as we invited the team at our Emeryville headquarters to put on their judging caps and try the treats and drinks. There was much discussion (which cookie was the most chocolaty) and some surprises (pepper really does taste good in a cocktail).  The votes were cast, and the winners revealed. Congratulations to Julie and Melissa for submitting the winning recipes.  They will each receive a $25 Title Nine gift certificate and of course, ultimate bragging rights!

Now grab a mixer or a bucket of ice and try ’em for yourself

We’ve listed the top three cookie and cocktail recipes below. You can find all the submissions in our original post. Thanks to everyone who took the time to submit a recipe!